I started Quiktract the day I saw a friend of mine get screwed out of $800. This was by no means the first time any fellow freelancer I’ve known has gotten ripped off, but for some reason this time it stung.
It felt permanent, it felt heavy, and must of all – it felt avoidable. As I sat there in his Toyota Matrix I knew this was a problem that could truly be fixed. The only question was, how?
My name is Cole and I’ve worn my fair share of hats over the years. Whether it was designing clothes or writing songs, I’ve always found my place nestled somewhere inside of the creative process. I’ve created things that I am tremendously proud of and equally also created things that make me thankful that there’s such thing as a “delete” button.
Like a lot of creatives in the freelancer industry, I’ve learned pretty much everything I know through a healthy amount of “trial-and-error” and YouTube tutorials. Well everything, except how to run a business.
The mindset of most freelancers (myself included) was always very interesting to me.
How was it that all of us decided to go at it alone, trudging through the maze of the business world, and yet hardly treated ourselves like the businesses we were?
We would find ourselves staring down the barrel of a 6th logo revision questioning why a weekend job has dragged on for a month; only to then wait weeks longer for payment that would then take 2 more weeks to clear.
The truth is, we have nobody to blame but ourselves. One of my favorite sayings ever goes like this, “what you tolerate, you encourage” and that just about sums up the woes of freelance life for me.
The even crazier part was how we would orchestrate these deals in the first place. Never mind tolerating the utterly ambiguous deadlines, the hazy payment dates, and the terms that would magically change. How could we ever expect this to work out?
What’s worse was sometimes deals like this would go off without a hitch, essentially just reinforcing this system. Stringing together two weeks’ worth of text messages to clarify things we could’ve made clear with a simple agreement if we both stopped being “cool” about it.
It was that idea of being “cool about it” that interested me the most during the conceptualization of Quiktract. As silly as it may seem, in the freelance creative world, most contracts have a stigma attached to them. They feel harsh, final, and reek of corporate America (I know right)!
It’s why Quiktract is all about removing that heavy-handed feeling. It’s never been solely about streamlining a process, but rather encouraging clarity.
This is what we strive for at Quiktract.
I want to live in a world where we all feel comfortable laying out the specifics of a job and know that we’re on the same page. I want to live in a world where if plans change we don’t send ourselves down a text conversation rabbit hole fishing for answers.
I’m excited for a future that looks like that, and I think we just might be on our way!